
IT ALL BEGAN WITH A SIMPLE IDEA
Empower People To Lead Healthier Lives
Founded by Tonie-Maria Abi Nader, a clinical dietitian and nutritionist with a passion for real food, Generation H was born to clear the confusion in the health world. We saw a need for transparency, quality, and genuine support-and we are committed to delivering just that.

Our Mission
To make healthy living easy and enjoyable. We believe health is a journey, and we're here to inspire and empower you every step of the way.

Our Vision
To transform health into an exciting adventure. We are here to inspire better choices that lead to fulfilling lives for you and your family.

WHAT SETS US APART
No Guesswork, No Gimmicks - Just Real Food That Fuels Happy Healthy Humans
What sets us apart? At Generation H, we are relentless in our pursuit of real, uncompromising health. We dig deep to find foods with clean, straightforward ingredients - no hidden agendas, no confusing labels, no empty promises.
We believe you and your family deserve food that is as honest as it is healthy. Our experts meticulously select every item, making sure it aligns with our strict H-Code for all-natural goodness, free from artificial additives and fillers.
WHAT WE STAND FOR
For a Healthy, Happier You









How Generation H Was Born
Tonie-Maria, a licensed dietitian, has always had a dream: to build healthier generations. For years, she worked with communities, schools, and families, inspiring people to take charge of their health through better food choices.
But it was not until she personally experienced the impact of processed food on her family’s health that she truly understood the magnitude of this mission.
When her son struggled with chronic eczema, and asthma, Tonie-Maria tried everything—until she realized the real solution was simple: access to clean, real food. Watching her son’s health transform by removing processed foods and embracing wholesome ingredients was a wake-up call.
She too saw incredible changes in her own health—better sleep, more energy, and a vibrant sense of well-being. It became clear: we all deserve access to food that nourishes, not harms. With her expertise in food labels and ingredients, Tonie-Maria set out to make real, healthy living easy and accessible.
Generation H was born from this vision—a place where people could confidently shop for clean, nourishing foods without the confusion and overwhelm of today’s food market.
Through expert advice, trusted products, and a commitment to simplifying the health journey, Generation H is here to empower everyone to thrive.
Because healthy living should not be complicated—it should be simple, straightforward, and within reach for all.
What's in the H-code
Only what's best for your body and your peace of mind
Our Method
Our Favorites
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Vendor:Harmonica
Almond Butter 250g
Regular price 45.00 AEDRegular priceUnit price per -
Vendor:Bob's Red Mill
Almond Flour Blanched 453g
Regular price 63.79 AEDRegular priceUnit price per -
Vendor:Harmonica
Apple Cider Vinegar 500ml
Regular price 20.20 AEDRegular priceUnit price per -
Vendor:Freakin' Healthy
Caramel Almond Bites 80g
Regular price 18.50 AEDRegular priceUnit price per -
Vendor:Freakin' Healthy
Caramel Crunch Energy Balls 60g
Regular price 14.95 AEDRegular priceUnit price per